Glade

Print + Social

Glade® fragrances are crafted by renowned perfumers, each scent delicately balanced with top, middle, and bottom notes. We aimed to flip perceptions by showcasing this expertise through captivating visuals that could be adapted across different media channels. The art direction reflects the fragrance cues and seasonal inspirations. Bold, gravity-defying sculptures highlight the intricacy of each scent while blending organic and inorganic elements for textured dynamism. Soft shadows and highlights add subtlety, igniting the imagination.